Don’t overstate your case.

The lev­el of rig­or of your mon­i­tor­ing design will deter­mine the cer­tain­ty of state­ments that can be sup­port­ed by your analy­sis (Table 5). You can only attribute an out­come to your pro­gram activ­i­ties if you imple­ment­ed a rig­or­ous mon­i­tor­ing and eval­u­a­tion plan.