While a strategy may have the potential to affect a large amount of space or a large number of people, the organization may have limited capacity and resources to pursue it. At this stage, these considerations should be bought into play so that the impact estimated for each strategy accurately affects the program’s ability to implement the strategy. If, for example, a strategy could affect multiple political units (e.g. counties or countries) but the organization only has well established and necessary political relationships in one political unit, the strategy map should be adjusted to represent that one unit. Or if a strategy could lead to adoption of a management practice by all people in a large area engaged in the practice, but we only have capacity to drive engagement in half of the population, the map should be adjusted accordingly.
